Without a doubt, cosmetic enhancement is in the midst of a new golden age. The number of procedures performed annually has risen year after year for the past decade, with millions of invasive and noninvasive treatments performed in the United States alone in 2017. Perhaps not surprisingly though, it isn't just the usual plastic surgery hotspots that are getting in on the action. For sure, the United States, Brazil, South Korea and Mexico are still leading the way when it comes to cosmetic enhancement, but increasingly more countries are getting in on the action. The latest is Turkey, where local plastic surgeons say that the practice has skyrocketed in popularity.
So what kinds of procedures are people in Turkey flocking to get? Perhaps not surprisingly, plastic surgery seekers in Turkey are interested in the same kind of mostly minimally invasive treatments as patients in countries where the practice is more popular. According to doctors in the country, women account for the vast majority of their clientele, and they are predominantly interested in facial procedures. To that end, wrinkle-reducers such as Botox and dermal fillers are highly sought-after. Additionally, patients also regularly request smaller surgeries such as eyelid treatment to correct bagginess and crow's feet.
While minimally invasive and injections seem to be the name of the plastics surgery game in Turkey, there are still some women who are interested in more substantial changes. Doctors report that breast augmentations are incredibly popular, as are rhinoplasty procedures and liposuction. In a way, none of these are huge surprises since they are frequently some of the most popular procedures all over the world.
In general, surgeons report that the interest in cosmetic enhancement is largely driven by social media. A sizable portion of patients are in their teens and 20s, and are looking to subtly alter their appearance or hold on to their youth, rather than people in their 30s, 40s and beyond trying to recapture the way they looked when they were younger. This youthful clientele has some doctors in the country questioning the ethicality of operating on people in their teens, but these are issues that cosmetic surgeons around the globe have to tackle at one point or another.
While Turkey's plastic surgery scene is growing, it's still relatively small compared to the leaders in the industry. At present, the market is valued at around $250 million. There is no question, however, that that number will continue to grow in the years to come.
If you or someone you know would like more information about plastic surgery, please feel free to schedule a consultation or contact one of our representatives today!